A selection of bitesize news stories currently making the headlines in Malaysia:
Malaysian tourism surges to 36 million visitors
Deputy Minister of Tourism, Arts, and Culture (MOTAC), Khairul Firdaus Akbar Khan, revealed today (21/2) that Malaysia’s tourism industry is experiencing a significant surge, with visitor numbers soaring to an impressive 36 million. He attributed this growth primarily to increased arrivals from China and several other countries, driven by the implementation of visa-free entry for travellers from these nations.
(source: Malay Mail)
Tourism Malaysia targets Indian market at SATTE 2025
From 19–21 February, Tourism Malaysia participated in the South Asia Travel & Tourism Exchange (SATTE) 2025 in New Delhi, marking its 21st appearance at the event. The initiative aimed to reinforce Malaysia’s status as a preferred travel destination for Indian tourists. The booth was inaugurated by Dato’ Muzafar Shah Mustafa, the High Commissioner of Malaysia to India, alongside Ahmad Johanif Mohd Ali, Director of Tourism Malaysia Delhi. This year, the focus was on niche tourism segments, including shopping, golfing, luxury, soft tourism, theme parks and honeymoon packages, in line with the upcoming Visit Malaysia 2026 campaign.
(source: BW Hotelier)
Malaysian medical tourism benefits from partnership with Batik Air and MHTC
Malaysia Healthcare Travel Council (MHTC) has partnered with Batik Air as part of its initiative to boost Malaysia’s global visibility as a leading healthcare tourism destination. The collaboration, formalised through a signing of a memorandum of understanding between Batik Air and MHTC on 13 February, aligns with Visit Malaysia 2026. It leverages the airline’s regional network and resources, offering international patients visiting Malaysia for medical and wellness treatments a more seamless travel.
(source: The Star)
Tourism Malaysia makes its mark at the Tehran International Tourism Exhibition
Tourism Malaysia marked its fifteenth consecutive participation at the Tehran International Tourism Exhibition (TITE) 2025 in Iran from 11th to 14th February. With a clear focus on enhancing tourism promotions, this initiative sought to build valuable business partnerships and collaborations throughout the region. Tourism Malaysia took this particular opportunity to promote its Visit Malaysia Year 2026 (VM2026) campaign which showcases the country’s vibrant attractions, unique cultural heritage, and diverse tourism offerings to the Iranian audience.
(source: Travel Daily Media)
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