A selection of bitesize news stories currently making the headlines in Malaysia:
Malaysia Becomes Southeast Asia’s Tourism Champion
Relaxed visa policies, improved infrastructure, and increased tourism promotion campaigns have propelled Malaysia to the top as Southeast Asia’s tourism champion. In the first quarter of the year, Malaysia became the most visited country in the region, attracting 10.1 million foreign visitors. Thailand followed closely with 9.5 million visitors, while Vietnam and Singapore had 6 million and 4.3 million visitors, respectively.
(source: VNexpress)
Tourism Malaysia Unveils New Promotional Videos
Tourism Malaysia has launched a new series of promotional videos as part of its Visit Malaysia 2026 campaign. The initiative aims to position Malaysia as a top global destination highlighting its rich culture, nature and people. The videos are each designed to inspire tourism partners, airlines, travel agents and the wider industry across key global markets. They feature immersive storytelling and visual narratives to inspire travellers in the lead-up to Malaysia’s landmark Visit Malaysia 2026 celebration.
(source: TravelMole)
Sabah Prepares for Visit Malaysia 2026 Campaign
Sabah is taking strategic steps to prepare for Visit Malaysia Year 2026 and Explore Sabah 2026/2027 by showcasing authentic, inclusive and impactful tourism experiences, said Datuk Seri Christina Liew. The State Tourism, Culture and Environment Minister said among them is to focus on expanding economic opportunities for Community-Based Tourism (CBT) operators and introducing innovative approaches to elevate the sector.
(source: Daily Express Malaysia)
AirAsia Launches Direct KL-Darwin Flights
The Northern Territory’s tourism landscape is poised for a major uplift following AirAsia Malaysia’s inaugural direct route from Kuala Lumpur to Darwin, which kicked off on 27 June 2025. With a robust 90% load factor on both inaugural flights, this new connection introduces an exciting era for the Top End, reinforcing Darwin’s role in international air access. Positioned as a strategic link between Australia and Southeast Asia, the route aligns with Visit Malaysia 2026 efforts and taps into increasing interest from Australian travellers seeking both business and cultural experiences abroad.
(source: Travel and Tour World)
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